Jordan Welcomes Surge in Tourism as Petra Tops Visitor Rankings

Jordan is experiencing a significant tourism boom, with over 76,000 visitors in just the first two weeks of January 2026. Petra remains the star attraction, drawing 15,244 tourists, followed closely by other sites like the Jordan Museum and Jerash.
What it means for travelers
This surge in tourism highlights Jordan's appeal, offering travelers a vibrant experience filled with history and culture. The popularity of Petra and other attractions suggests a robust tourism infrastructure, enhancing visitor safety and amenities.
How it affects tours
Tour operators are likely to expand their offerings, creating more opportunities for guided tours in Petra, the Dead Sea, Wadi Rum, and Amman. Expect more packages that may include visits to lesser-known sites, adding depth to your Jordan travel experience.
Actionable guidance
Travelers planning a visit to Jordan should consider booking tours early due to heightened interest. Include key attractions like Petra, Jerash, and the Dead Sea in your itinerary, and be prepared for busier sites than usual.
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About Petra
Petra, the ancient city carved into rose-red cliffs, is one of Jordan's most iconic tourist attractions and a UNESCO World Heritage Site. Known as the “Rose City,” it features stunning archaeological sites, including the famous Treasury and the Monastery, which showcase the ingenuity of the Nabateans. Visitors can explore its winding canyons, impressive tombs, and vibrant history, making it a must-see destination for any traveler to the region.